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Construction Follow-up #1
Follow-up #1 Manager / Director Small Business

Follow-up #1 for Construction

Targeting manager / director at small business companies (1-50 employees).

Subject Line

One thing that saves small crews hours

Email Template
{{first_name}}, I sent a note last week about streamlining sub coordination at {{company_name}}. Wanted to share one specific thing that has worked well for crews your size.

A PM at a 20-person concrete contractor set up automated daily check-ins with his subs through our platform. Instead of making 6-8 phone calls every morning, he gets status updates on his phone before he even gets to the job site. He told us it saves him about 45 minutes every day.

Worth a quick 10-minute look? I can show you exactly how it works.
9-12% reply rate
Monday best day
6:30-7:00 AM best time

Personalization Tips

  • Reference the specific morning routine challenges common to their trade
  • Mention the number of subs they typically manage per job
  • Note any technology they already use that could integrate with the solution

When to Use

Three to four business days after the first email to a project manager at a small firm, bringing a concrete time-saving example as new value.

When NOT to Use

When the manager has replied to your first email or when they primarily work on a single job site with minimal sub coordination needs.

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