Follow-up #2 Individual Contributor Mid-Market
Follow-up #2 for SaaS Companies
Targeting individual contributor at mid-market companies (51-500 employees).
Subject Line
Your peers are seeing 2x reply rates
Email Template
Hi {{first_name}},
Final follow-up. I wanted to share one more thing that might be relevant.
SDRs at mid-market SaaS companies who switched to AI-assisted personalization are seeing their reply rates climb from the industry average of 3-4% to 7-9%. The reps who adopt fastest tend to be the ones already hitting quota — they use it as a force multiplier.
If you're curious about what that looks like in practice, I can send a 3-minute walkthrough. If the timing isn't right, no hard feelings at all.
Either way, good luck crushing your numbers at {{company_name}} this quarter. 5-8% reply rate
Monday best day
10:00-11:00 AM best time
Personalization Tips
- Reference their quota attainment if you can infer it from club awards or LinkedIn posts
- Mention the specific persona they sell to and how AI personalization works for that audience
- Note if their company recently promoted top performers, and position the tool as a way to stand out
- Tie the reply rate improvement to their likely number of monthly sends for maximum impact
When to Use
4-6 business days after follow-up-1, using peer comparison and competitive motivation as the hook.
When NOT to Use
If the SDR has already booked a demo or has indicated they need manager approval first.
Want AI-personalized emails?
PitchGale generates emails tailored to each prospect's company and role.