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Follow-up #2 Individual Contributor Small Business

Follow-up #2 for Solar & Renewable Energy

Targeting individual contributor at small business companies (1-50 employees).

Subject Line

Solar designer cut permit resubmissions by 70%

Email Template
Hi {{first_name}},

One more quick note and then I will get out of your hair. I thought you might find this interesting.

A solar designer at a company about the size of {{company_name}} was dealing with a 30% permit resubmission rate across their local AHJs. After standardizing their design package templates and adding automated compliance checks, their resubmission rate dropped to under 10%. That translated to roughly two extra days per week she could spend on design work instead of chasing corrections.

If permit resubmissions are eating into your time, this might be worth a quick conversation. If your process is already dialed in, I would love to hear how you are doing it.

Either way, good luck with the projects.
8-11% reply rate
Thursday best day
11:30 AM best time

Personalization Tips

  • Reference the permit resubmission rates common in their specific AHJ jurisdictions
  • Mention the types of corrections most frequently required in their area
  • Note their project volume and how resubmissions compound at their scale
  • Comment on any recent changes to local permitting requirements or processes

When to Use

Five to seven days after the first follow-up to designers or engineers at small solar companies, using a highly relatable peer example.

When NOT to Use

When the individual has moved to a different company or role since the initial outreach.

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