Follow-up #2 C-Suite / Founder Enterprise
Follow-up #2 for Wedding Services
Targeting c-suite / founder at enterprise companies (500+ employees).
Subject Line
Results from a 14-location hospitality group
Email Template
Hi {{first_name}},
I appreciate your time and want to share one final data point. A hospitality group operating 14 wedding and event venues implemented our outreach platform across all locations. Within two quarters, they reported a 28% decrease in customer acquisition cost and a 22% increase in total bookings year over year.
Their VP of Sales attributed the improvement to two things: consistent messaging across all locations and automated follow-up sequences that ensured no inquiry fell through the cracks.
If multi-location efficiency and acquisition cost are metrics that matter to your leadership team at {{company_name}}, I believe there is a meaningful conversation to be had. I am happy to connect at whatever cadence works for your schedule. 4-6% reply rate
Tuesday best day
9:30 AM best time
Personalization Tips
- Reference the number of locations or brands in their portfolio
- Mention their publicly stated KPIs or strategic objectives
- Note any competitive pressures from consolidation in their market
When to Use
Send 7-10 business days after the first follow-up to enterprise executives, providing the strongest social proof with enterprise-scale metrics.
When NOT to Use
Do not send if you have already connected with another senior leader at the same company to avoid appearing uncoordinated.
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