Follow-up #1 Individual Contributor Small Business
Follow-up #1 for Auto Dealerships
Targeting individual contributor at small business companies (1-50 employees).
Subject Line
3 extra deals a month with zero extra work
Email Template
Hi {{first_name}},
Just circling back on my last note. Here is the short version.
Salespeople at small dealerships who use automated lead follow-up are closing an average of three additional deals per month. That is because they are getting to buyers before the competition does, without having to be glued to their phone or computer.
The setup takes about fifteen minutes and works alongside whatever CRM {{company_name}} already uses.
Want to give it a look? I can walk you through it quickly. 10-14% reply rate
Tuesday best day
11:00 AM best time
Personalization Tips
- Reference their current monthly sales volume if visible from reviews or social media
- Mention specific vehicle types they tend to sell based on their online activity
- Note their personal brand or marketing efforts on social media
- Reference any sales contests or incentives their dealership is running
When to Use
Send three to four business days after the first email, leading with a concrete personal benefit to appeal to individual commission-driven salespeople.
When NOT to Use
Avoid if the salesperson recently left the dealership or changed roles based on their LinkedIn activity.
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