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Commercial Real Estate Follow-up #2
Follow-up #2 Individual Contributor Mid-Market

Follow-up #2 for Commercial Real Estate

Targeting individual contributor at mid-market companies (51-500 employees).

Subject Line

Free tenant prospect list for your market

Email Template
Hi {{first_name}},

I pulled together a sample list of 15 businesses actively looking for commercial space in your primary market. These are companies we identified through expansion signals, lease expirations, and growth funding announcements.

The list is yours regardless of whether we ever connect. Consider it a sample of what {{company_name}}'s leasing team could access on an ongoing basis.

Want me to send it over?
12-15% reply rate
Tuesday best day
10:00-11:30 AM best time

Personalization Tips

  • Match the prospect list to their specific property type and submarket
  • Reference the types of tenants they have recently signed
  • Mention their leasing territory based on active assignments
  • Note a specific industry cluster growing in their market

When to Use

Send 4-6 business days after the first follow-up. Best when you can offer a tangible, no-strings sample of your data quality.

When NOT to Use

Avoid if the agent recently signed several new tenants and appears to have a strong pipeline.

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