Follow-up #2 Manager / Director Mid-Market
Follow-up #2 for Dental Clinics
Targeting manager / director at mid-market companies (51-500 employees).
Subject Line
How a dental group balanced patient load
Email Template
Hi {{first_name}},
Final follow-up from me with a case study I thought might be relevant to {{company_name}}.
An operations director at a 10-location dental group had a persistent problem: three locations were overbooked while the rest had capacity. Rather than shifting providers around, they used our system to redirect patient outreach toward the underperforming locations. Within 90 days, the gap between their busiest and slowest locations narrowed by 60%.
The ops director said it was the first time she felt like she was managing growth proactively rather than reacting to it.
If balancing patient load across {{company_name}} locations is something you are working on, I would be happy to share more. If not, I appreciate your time and will not follow up further.
Let me know either way. 10-14% reply rate
Tuesday best day
10:00-11:00 AM best time
Personalization Tips
- Reference their specific number of locations and any visible performance differences
- Mention geographic proximity of their locations and overlapping service areas
- Note any provider redistribution challenges they might face
- Comment on their growth trajectory based on recent openings or closings
When to Use
Send 5-7 business days after follow-up 1. Use when the case study addresses a common operational challenge for multi-location dental managers.
When NOT to Use
Avoid if the group is consolidating locations or if the manager has moved to a different role since your last email.
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