Follow-up #2 Manager / Director Small Business
Follow-up #2 for Dental Clinics
Targeting manager / director at small business companies (1-50 employees).
Subject Line
How one office manager filled Friday afternoons
Email Template
Hi {{first_name}},
Last follow-up from me — wanted to share a quick story that might hit home.
An office manager at a small dental practice told us her Friday afternoons were always half-empty. Patients booked Monday through Thursday, but Fridays were dead weight. After using our targeted outreach to reach patients who preferred end-of-week appointments, she filled 85% of those Friday slots within six weeks.
The best part: she did not have to change the schedule, hire anyone, or learn a new system. It plugged right into their existing setup.
If {{company_name}} has a similar pattern — certain days or time slots that are consistently hard to fill — this might be worth a quick look. Just reply here and I will send details.
If not, thanks for reading, and I hope {{company_name}} is doing well. 13-17% reply rate
Thursday best day
11:00 AM-12:00 PM best time
Personalization Tips
- Reference their actual office hours to identify potential slow periods
- Mention specific days or times that align with the case study scenario
- Note their appointment booking patterns if visible from online scheduling
- Comment on their patient mix based on services offered
When to Use
Send 4-6 business days after follow-up 1. Use relatable social proof from a peer role to connect with office managers at small practices.
When NOT to Use
Avoid if the practice has limited hours or is already operating at full capacity based on online appointment availability.
Want AI-personalized emails?
PitchGale generates emails tailored to each prospect's company and role.