Follow-up #2 C-Suite / Founder Mid-Market
Follow-up #2 for Healthcare / MedTech
Targeting c-suite / founder at mid-market companies (51-500 employees).
Subject Line
Sharing this before I close the loop
Email Template
Hi {{first_name}},
I have sent a couple of messages about quality management systems at {{company_name}} and wanted to share one last resource before stepping back.
We recently published a benchmark report on how mid-market medtech companies are approaching quality system scalability. It includes data from 40+ organizations and covers the ROI of automation at different growth stages.
I will leave the link here if it is useful. Either way, I wish you and the {{company_name}} team continued success. 4-7% reply rate
Tuesday best day
8:00-9:30 AM best time
Personalization Tips
- Tailor the benchmark data to their specific medtech sub-sector
- Reference a recent company announcement that ties to quality or growth
- Mention industry peers included in the benchmark if appropriate
- Note any upcoming regulatory milestones that make the data especially relevant
When to Use
Send 5-7 business days after your first follow-up to mid-market C-suite executives, offering a valuable resource with no obligation.
When NOT to Use
Avoid if the executive has already engaged with your content or forwarded your emails internally.
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