Follow-up #1 Individual Contributor Small Business
Follow-up #1 for SaaS Companies
Targeting individual contributor at small business companies (1-50 employees).
Subject Line
Re: Spending too much time on prospect research?
Email Template
Hi {{first_name}},
Circling back on my note about cutting down prospecting time at {{company_name}}.
I recorded a 3-minute video showing how one rep at a small SaaS company uses our tool to go from a blank prospect list to 20 personalized emails — in under 15 minutes. It's the kind of thing that changes your entire morning routine.
Want me to send it over? No strings attached. 8-12% reply rate
Wednesday best day
10:00-11:00 AM best time
Personalization Tips
- If they liked or commented on sales-related content on LinkedIn, reference that topic
- Mention the specific type of prospects they likely target based on {{company_name}}'s customers
- Offer to make the demo video specific to their industry or role
- Reference any tools they mention in their LinkedIn profile or recent posts
When to Use
2-3 business days after the first email, offering a low-commitment way to see the tool in action.
When NOT to Use
If the IC has already replied with interest or if they have moved to a different role since your first email.
Want AI-personalized emails?
PitchGale generates emails tailored to each prospect's company and role.