Follow-up #1 Manager / Director Mid-Market
Follow-up #1 for Commercial Real Estate
Targeting manager / director at mid-market companies (51-500 employees).
Subject Line
Re: Streamlining tenant acquisition for your team
Email Template
Hi {{first_name}},
Wanted to follow up with something specific. I was looking at average absorption rates in your primary markets, and there is a clear gap between firms using systematic tenant sourcing and those relying on traditional methods.
For {{company_name}}, that gap could translate to 2-3 fewer vacant months per property per year across your portfolio. At your scale, that adds up quickly.
Would it help to see a brief breakdown of how this works in practice? 10-14% reply rate
Thursday best day
9:30-11:00 AM best time
Personalization Tips
- Cite specific absorption data for their primary submarket
- Reference their team size and how it compares to portfolio growth
- Mention a recent hire or job posting that suggests they are scaling leasing operations
- Note a specific property type where vacancy trends are shifting
When to Use
Send 4-5 business days after the first email. Best when you can quantify the opportunity cost specific to their portfolio size and market.
When NOT to Use
Avoid if the firm recently announced a technology partnership or new leasing platform adoption.
Want AI-personalized emails?
PitchGale generates emails tailored to each prospect's company and role.