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First Email C-Suite / Founder Enterprise

First Email for Digital Marketing Agencies

Targeting c-suite / founder at enterprise companies (500+ employees).

Subject Line

Agency pipeline at scale: a different approach

Email Template
Hi {{first_name}},

At {{company_name}}'s scale, new business development is a function, not a side project. But even large agencies struggle with inconsistent pipeline quality and long sales cycles that tie up senior leadership.

We partner with enterprise agencies to build outbound systems that generate qualified conversations with decision-makers at target accounts. Our clients in the agency space have shortened average sales cycles by 22% while improving lead-to-close ratios.

Would it make sense to explore whether this approach fits {{company_name}}'s growth strategy?
3-5% reply rate
Tuesday best day
6:00-7:00 AM best time

Personalization Tips

  • Reference their publicly stated revenue targets or growth initiatives
  • Mention specific verticals they serve where you have relevant case studies
  • Note any recent M&A activity or office expansions as growth signals
  • Cite their position in industry rankings like Ad Age or Adweek lists

When to Use

Use when contacting C-suite executives at large agency holding companies or independent agencies with 500+ employees.

When NOT to Use

Avoid if the agency has a formal procurement process that requires going through vendor portals or RFPs first.

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