Follow-up #2 Manager / Director Small Business
Follow-up #2 for Digital Marketing Agencies
Targeting manager / director at small business companies (1-50 employees).
Subject Line
Thought this might help your team
Email Template
Hi {{first_name}},
I have been thinking about {{company_name}}'s situation and wanted to share a quick resource. We put together a guide on the five outreach sequences that work best for small digital agencies.
It is a 5-minute read with templates you can use right away, no strings attached. Want me to send it over?
Either way, I will not keep filling your inbox. Just wanted to make sure this was on your radar. 8-12% reply rate
Thursday best day
9:00-10:00 AM best time
Personalization Tips
- Reference a specific challenge small agencies in their niche face
- Mention content or resources they have shared that align with your guide
- Note if they recently attended a conference or webinar on agency growth
- Tie in seasonal client acquisition patterns for their industry
When to Use
Send 4-6 days after the first follow-up. Offering free value content works well at this stage to re-engage.
When NOT to Use
Do not send if the manager has already forwarded your email to a colleague who responded.
Want AI-personalized emails?
PitchGale generates emails tailored to each prospect's company and role.
Related Templates
First Email
Digital Marketing Agencies · Manager / Director · Small Business
Follow-up #1
Digital Marketing Agencies · Manager / Director · Small Business
Objection Handler
Digital Marketing Agencies · Manager / Director · Small Business
Breakup Email
Digital Marketing Agencies · Manager / Director · Small Business