Follow-up #1 Manager / Director Mid-Market
Follow-up #1 for Staffing & Recruitment
Targeting manager / director at mid-market companies (51-500 employees).
Subject Line
What changed at a 150-person staffing firm
Email Template
{{first_name}}, circling back on my note about improving time-to-fill at {{company_name}}. I thought a specific example might be more helpful than generalities.
A recruiting manager at a 150-person staffing firm was dealing with the same challenge: growing req volume but flat headcount. They implemented a structured screening process that let each recruiter handle 40% more active candidates without quality dropping. Their client satisfaction scores actually went up.
Would something like that be relevant to what you are working on? 8-12% reply rate
Wednesday best day
9:30-11:00 AM best time
Personalization Tips
- Reference the specific verticals their team covers and match the case study to that niche
- Mention the ratio of recruiters to open reqs and quantify the capacity gap
- Note any recent changes in their team structure that suggest operational growing pains
- If their company recently lost a major client, frame the value around client retention
When to Use
Send 4-5 business days after the first email, using a case study that mirrors their company profile.
When NOT to Use
When you know the manager is currently traveling or at a conference, as follow-ups during those times get buried.
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