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Follow-up #1 Manager / Director Small Business

Follow-up #1 for Solar & Renewable Energy

Targeting manager / director at small business companies (1-50 employees).

Subject Line

Thought this might help your crew scheduling

Email Template
Hi {{first_name}},

I sent a note a few days ago about helping small solar teams get more installs done without adding complexity. I know things move fast at a company like {{company_name}}, so I wanted to follow up with something concrete.

One thing I have been hearing from ops managers at companies your size is that crew scheduling and material coordination are the two biggest time sinks. We put together a short checklist of five workflow changes that solar ops teams have used to recover about eight hours per week.

Would it be helpful if I sent that over? It is useful regardless of whether we end up working together.
8-12% reply rate
Monday best day
9:30 AM best time

Personalization Tips

  • Reference the number of crews or installers they manage based on available info
  • Mention specific equipment brands or suppliers common in their market
  • Note seasonal scheduling challenges unique to their geographic area
  • Comment on any recent job postings for field coordinators or dispatchers

When to Use

Three to four business days after the first email to managers at small solar companies, offering a tangible resource as the hook.

When NOT to Use

When the manager indicated in a previous interaction that they are not the right person for this conversation.

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