Follow-up #2 Manager / Director Small Business
Follow-up #2 for Solar & Renewable Energy
Targeting manager / director at small business companies (1-50 employees).
Subject Line
Solar ops manager saved 10 hrs/week with this
Email Template
Hi {{first_name}},
Last follow-up from me on this. An operations manager at a small solar company told me last month that she was spending half her week on scheduling and status updates before her team made some workflow changes. She is now down to about five hours a week on that and has used the extra time to take on three more projects per month.
If that resonates with your situation at {{company_name}}, I would love to share the specifics. If not, no hard feelings and I will leave your inbox alone.
Hope the installations are going smoothly. 7-10% reply rate
Monday best day
9:00 AM best time
Personalization Tips
- Match the social proof persona to their specific role and responsibilities
- Reference the project types and volume most similar to their company
- Mention the geographic or seasonal factors affecting their current workload
- Note any similarities between the example company and theirs in terms of size and market
When to Use
Five to seven days after the first follow-up to managers at small solar companies, using a relatable peer story as social proof.
When NOT to Use
When any previous response indicated disinterest or requested to be removed from outreach.
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Related Templates
First Email
Solar & Renewable Energy · Manager / Director · Small Business
Follow-up #1
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Objection Handler
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Breakup Email
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