Objection Handler Manager / Director Small Business
Objection Handler for Solar & Renewable Energy
Targeting manager / director at small business companies (1-50 employees).
Subject Line
That makes sense, quick thought though
Email Template
Hi {{first_name}},
Totally hear you. When you are already stretched thin managing projects at {{company_name}}, the last thing you want is another thing on your plate. That is a completely reasonable reaction.
Here is the thing though: the managers I work with felt the same way before we talked. What changed their mind was realizing that the time investment upfront, usually about two hours, saved them significantly more time every single week after that. One ops manager told me she was skeptical until she calculated that she was spending 12 hours a week on tasks that could be automated in under a week.
I know you are busy, so what if we kept it to a 10-minute call? Just enough for me to understand your current workflow and tell you honestly whether we can help. If we cannot, I will say so.
Fair enough? 13-18% reply rate
Monday best day
9:30 AM best time
Personalization Tips
- Acknowledge their specific time constraint or concern
- Reference their workload based on visible project volume
- Use a relatable example from a manager at a similar-sized company
- Make the proposed next step as low-friction as possible
When to Use
When a manager at a small solar company objects based on being too busy or not having time to evaluate new solutions.
When NOT to Use
When the manager says they need to check with the owner or founder, in which case you should offer to include them.
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